The Aspect Hotels brand is owned and operated by PREM Group and franchise opportunities are available to independent hotels across Europe.

We take great pride in our commitment to providing excellent service and support, whether it's a start-up operation in need of a plan or an existing hotel in need of some reviving. With flexible contractual terms and affordable fee structure we are fully committed to realising your property's potential.

Pre-opening support and guidance

  • Access to preferred suppliers
  • Comprehensive SOP manual for operational support
  • Complete graphic standards and signage manuals
  • Customer Feedback programmes

Sales Support

  • Dedicated Groups & Tours Department, one point of contact for operators
  • Representation at Travel Trade Shows and Workshops
  • Corporate Sales Activity

Marketing Support

  • Print Campaigns in local, national and specialist press
  • Inclusion in hotel directories
  • Booker loyalty programme
  • Hotel gift vouchers
  • PR activity


  • Connection to all major GDS systems where applicable
  • Enhanced listing and account management with third party websites
  • Design, optimisation and management of dedicated hotel/brand website
  • Social Media, Web 2.0, Videos, Virtual Tours
  • Industry leading booking engine with enhanced functionality

For more information please contact:

Joanna Doyle

[email protected]

Tel: +353 1 639 1129